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UFS Mascots

This was quite an interesting project I was asked to do for the University of the Free State. They wanted cartoon characters they can use throughout all their ad-campaigns, internal and external documents as well as other projects. All the characters have to look the same but represent different faculties, events and projects, all to be done in the university colours and according to the brand guidelines as set by the University. To date I have designed over 30 of these characters.